top of page

WATCH HOW-TO VIDEOS

Learn freelancer business & marketing strategies!

Looking for ways to improve your game? How-to Videos break down and explain various elements of the business & marketing side of freelancing and offer practical tips, solutions, and advice for freelancers.

Voice Over Basics
Voice Over How-to:

Voice Over Basics

Play Video
tom-dheere-background-texture.png

Get access to all videos

Freelancer How-to:

Learn the basics of how to think & execute like a freelancer.

How to Watch How-To Videos
12:45
Freelancer How-to:

How to Watch How-To Videos

Welcome to the How-To Video Library! Not sure where to start? Watch this video first!
Get Your Freelancing Act Together
49:15
Freelancer How-to:

Get Your Freelancing Act Together

Feeling lost, stuck, and all over the place in your freelancer business? In this video. I'll teach you how to focus on defining success, organizing your business, and setting goals. Get your freelancing business on track and keep it on track…
Think Like a Freelancer
34:03
Freelancer How-to:

Think Like a Freelancer

Don’t know where to start or whose advice to take about how to start your freelancing journey? In this How-To video, I teach you how to develop your decision-making skills, weed through distractions, and find strategies and solutions that work for YOU, based on where you are in your journey. Don’t just do what some other freelancer says worked for them - find your own answers…
Make Working From Home Work
28:17
Freelancer How-to:

Make Working From Home Work

Struggling to run your freelancer business from home? Managing the day-to-day operations of a successful freelancer career can be rough. In this How-To video, I talk about critical aspects like invoicing, email communication, and keeping track of your marketing efforts…
Control Your Time
31:27
Freelancer How-to:

Control Your Time

Is time getting away from you on a daily basis? Do you always feel unfocused? In this How-To video, we discuss how to focus your efforts & priorities based on the time you already have + your own definition of success…
Social Media For Freelancers
28:17
Freelancer How-to:

Social Media For Freelancers

Are you a Freelancer trying to figure out social media? Not sure that to do, where to start, or what types of things to post to move your freelance business forward? In this video, I walk you through how to use social media marketing to your advantage, including what “good” content is and how to please both humans & robots...
Cloze for Freelancers
15:42
Feelancer How-to:

Cloze for Freelancers

Looking for a CRM for your freelancer business? In this How-To video, discuss how to use Cloze to manage your clients and marketing efforts. You'll learn how to manage contacts and projects, plus incorporate ‘automatic’ marketing efforts…
Track Your Freelancer Business
21:10
Freelancer How-to:

Track Your Freelancer Business

As a freelancer, you have all sorts information to keep track of as well as marketing strategies to apply. Keeping track of all this stuff can be overwhelming! In this How-To video, we’ll discuss how to effectively track your contacts, gigs, and invoices.
Analyze Your Freelancer Business
16:49
Freelancer How-to:

Analyze Your Freelancer Business

How’s your freelancer business doing? Do you know what’s working and what isn’t? In this How-To video, I help you ask the right questions and take a helpful, in-depth look at the machine you designed & built: your freelancer business. Learn how to perform a diagnostic on your own system to determine which methods have been successful, and which need improvement…
Master Your Cash Flow
39:20
Freelancer How-to:

Master Your Cash Flow

Do you know how to manage your money as a freelancer? In this How-To video, I guide you through the basics of freelancer business expenditures and teach you how to manage your revenue, taxes, insurance, and retirement as a freelancer…
Make Taxes Less Taxing
26:49
Freelancer How-to:

Make Taxes Less Taxing

Nervous about tax time as a freelancer? Don’t be! In this How-To video, I take you through the basics of understanding incorporation, how to prepare for your day with your CPA, what expenses you can and can’t write off, plus tips & tricks to help you track your revenue and expenses throughout the year to make tax day much easier…

Performer How-to:

These How-to videos are perfect for both aspiring and veteran actors, singers, dancers, models, musicians, and comedians trying to navigate the entertainment industry.

Understanding Casting Sites
37:18
Performer How-to:

Understanding Casting Sites

Feeling lost on casting sites? In this How-To video, I guide you through the benefits (and controversies) of online casting sites and teach you how to leverage them to enhance your casting opportunities.
Understanding Self-Marketing
32:33
Performer How-to:

Understanding Self-Marketing

Curious about how to promote yourself as a performer? In this How-To video, we examine the world of Direct and Indirect Marketing, including types of campaigns, do’s & don’ts, and how the understand the 'why' of performer marketing...
Understanding Representation
47:48
Performer How-to:

Understanding Representation

Have you completed your performance training and now you're wondering if you need an agent? In this How-To video, we explore the ins & outs of representation and discuss the pros and cons of representation. If you’re curious about finding someone to represent you, start here…

Voice Over How-to

Dive into new voiceover genres, explore new ways to market yourself, and refine your voice actor business model with these How-to videos. Many of the principles in these videos apply to freelancers & non-voiceover performers.

Voice Over Basics
21:20
Voice Over How-to:

Voice Over Basics

Are you curious about the world of voice over? In this FREE How-To video, we discuss what the voice over industry is, performance tips, rate structure advice, and how to find voice over work. Keep going! Watch all How-to Videos - Use code WATCHLEARN for 50% off your first month.
An Introduction To Voice Over Marketing
24:56
Voice Over How-To:

An Introduction To Voice Over Marketing

Are you struggling to market yourself as a voice actor? In this How-To video, we cover the basics of voiceover marketing including defining marketing, developing an effective marketing mindset, and exploring some basic marketing principles so you can begin to build your voice over marketing plan...
Build Your Marketing Campaign
18:16
Voice Over How-to:

Build Your Marketing Campaign

Want to build a successful voice over marketing campaign? In this How-To video, I help you determine your voice over business goals and set up campaigns to attract your audience & establish direct relationships with both potential and existing voiceover clients...
Market Your Demo
40:20
Voice Over How-to:

Market Your Demo

Have a great voice over demo, but don’t know what to do with it? In this How-To video, we discuss voice over marketing strategies & tactics that will help get your demo in front of the right people. Learn how to prepare and submit your demo, what to do once they have it, and more…
Branding for Voice Over Actors
28:07
Voice Over How-to:

Branding for Voice Over Actors

Have questions about how to brand your voice over business? In this video, I take you through the basics of voiceover branding - what it is and best practices for branding success. Learn how to tell your story through great branding, and discover how presenting you in its best light can benefit your business. FYI this video focuses on branding for voice actors but the principles apply to all performers. Enjoy this video!
Smaller Voice Over Market Mastery
23:50
Voice Over How-to:

Smaller Voice Over Market Mastery

Do you live somewhere other than New York or Los Angeles? Learn how to steer your voice over business toward success in smaller markets. In this video I share voice over marketing strategies & tips for finding work outside of the typical big-city voiceover hustle…
Turn Leads Into Loyal Fans
25:49
Voice Over How-to:

Turn Leads Into Loyal Fans

Having trouble keeping potential and current voice over clients' attention? One of the most challenging aspects of being a modern voice actor is finding leads, keeping their focus, and converting them into loyal clients who keeping coming back for more. In this How-To video, I walk you through the principles of staying top-of-mind and keeping voiceover clients in your corner after they’ve booked you…
Know Your Worth
40:12
Voice Over How-to:

Know Your Worth

How much should you charge for your voice over projects? In this How-To video, I show you how to set your value, build a voiceover rates sheet, negotiate with clients, and make adjustments to your voice talent rates as you go...
Mastering Project Management
34:40
Voice Over How-to:

Mastering Project Management

Having a hard time juggling your voice over projects? If you’re struggling to get all your voiceover ducks in a row, I can help! In this video, I will teach you tips for managing voice over client expectations, effective communication skills, recording booth etiquette, billing, and more…
Voice Over Genre Exploration
56:41
Voice Over How-to:

Voice Over Genre Exploration

Are you new to voice over business and want to learn more about the various genres within voiceover? Maybe you’re a veteran performer looking to branch out? In this video, I discuss each genre within the world of voice over, gives performance tips, basic rate structures, and general marketing strategies for each voice over genre.
Learning to do eLearning Voice Over
39:38
Voice Over How-to:

Learning to do eLearning Voice Over

Interested in eLearning voice over? In this video, I take you through the basics of what it takes to get started, teach performance techniques, eLearning voice over rates, and how to market your voice over business within this genre…
Explainer Voice Over Explained
25:25
Voice Over How-to:

Explainer Voice Over Explained

Want to be an Explainer voice actor? In this voiceover genre exploration video, I breaks everything down, give you an idea of what you’ll need to be successful within this booming genre. Learn explainer voice over technique + how to find work and what voice over rates to charge…
Audiobook Self-Production
27:30
Voice Over How-to:

Audiobook Self-Production

Are you a voice actor who wants to record audiobooks? In this How-To video, I teach you how to manage your projects as an Audiobook Narrator. I share tips & tricks for prepping your audiobook, how to track what you've recorded, and much more...
AI And Voice Actors
36:19
Voice Over How-to:

AI And Voice Actors

No matter where you are in your voiceover journey, you probably have questions about AI… What exactly is “AI”? Is AI going to destroy the voiceover industry? Should I clone my voice? How can I protect my voiceover business? In this How-To video, I explain AI terminology, give examples of positive & negative uses cases, walk you through my synthetic voice creation experiences, and share tips & tricks to protect yourself from bad actors.
Voice Over Website Basics
38:08
Voice Over How-to:

Voice Over Website Basics

What makes a great voice over website? In this video, I walk you through the basics of what should be included on a voiceover website, from demo formatting to SEO fundamentals and the overall purpose of creating voice over actor websites - the fundamental building block of your self-marketing strategy.
Adobe Audition For Voice Actors
20:06
Voice Over How-to:

Adobe Audition For Voice Actors

Curious about using Adobe Audition for your voice over business? Did you just buy it but have no idea how to use it? In this video, I walk you through the basics of how to record, edit, and save your voice over auditions...
Understanding Voice123
45:43
Voice Over How-to:

Understanding Voice123

Curious about Voice123? In this How-To video, I explain how Voice123 works, how to optimize your profile, and how to set up your auditions for success.
bottom of page