My expertise is in voice over strategy, not Google's algorithm. I realized every hour I spent fumbling with my website's SEO was an hour lost on my actual business. That’s opportunity cost. So, I outsourced it to the experts at Adapting Social. Their strategic process is making my website more visible and turning it into a real, lead-generating asset. It was the right move for my business.

Since it's been so long, I thought it would be a good idea to talk about SEO again. What has changed in SEO over the past ten years?