How to follow up with voice seekers is a question regularly asked by voice actors.
My question is; why should you follow up with voice seekers?
To see if they got your email? If the email didn't bounce, they got it.
To see if they read your email? You can use a CRM like Cloze or an email tracker like HubSpot to know that.
To see if they clicked on a link in your email? Cloze can notify you of that, too.
To ask them if they have any work for you? Never, ever do that. It smacks of desperation and it's just plain unprofessional. If they have an audition for you AND they remember you AND they think you're any good, they'll send it.
To stay top-of-mind? Sure, but how to do that effectively?
TIP OF THE WEEK
Only follow up with voice seekers to demonstrate value and progress.
If you have a new demo, send it to them.
If you have something to celebrate like a big milestone (your 100th Explainer video) or an award (an Audie, etc.) by all means announce it.
If you don't have any value or progress to demonstrate right now, don't bother them.
If you want to write "just to say hi" or "just to check in", don't bother them.
Oh, and if they don't answer your email, don't sweat it. If they don't even open your email, don't sweat it. I know for a fact that many voice seekers will never open our emails unless they have a project that we might be right for.
There are millions of businesses out there that need good voice actors. Don't fixate of any one of them. Marketing is a numbers game. Keeping putting out quality content to as many voice seekers as possible and good things will happen eventually!
NEWS AND NOTES
Next week I will announce my VO Strategist appearances for the first quarter of 2022. More webinars! New subjects! New videos! Stay tuned...!
Saturday, December 18th @1PM ET: VO Resolutions: Setting Goals for 2022. We are nearing the end of 2021 and the new year is quickly approaching. How can we set ourselves up for success in the voice over industry and enter 2022 feeling confident and ready for success? In this one-hour webinar, students will learn how to set realistic professional goals as a voice over actor and how to take the new year by storm.
HAPPY HAPPYS
Happy National Cocoa Day and National Cat Herders Day!
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